Marketing & Recruitment Support
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The CITL Marketing & Communications and Registration & Enrollment Teams work closely together to provide a seamless experience for students from initial marketing touchpoints through the registration process. We partner with you to provide guidance and personalized support to achieve your enrollment goals. 

  • Tailored outreach: Our team understands that every student is unique. That's why we craft personalized outreach strategies that connect with your audiences.
  • Student support and nurturing: Choosing the right program can be daunting, but the Registration & Enrollment team is here to answer questions and help students make informed decisions. From initial inquiries to registration and enrollment, we're here to offer a helping hand at every step.
  • Personalized guidance: Your success is our top priority. Our team can help answer your questions, address your concerns, and provide the support you need to market your programs, recruit students, and process enrollment.

Meet the Team

Kelly Birky

Kelly Birky

Senior Associate Director, Marketing & Strategic Communications

Marketing & Communications Team

Kalee Ackerman

Kalee Ackerman

Assistant Director, Marketing & Strategic Communications

Noelle Laghmam

Noelle Laghmam short

Marketing and Communications Specialist

Registration & Enrollment Services Team

Erika Albin

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Non-Degree Registration Services Coordinator

Chelsea Gerber

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Office Support Specialist

Christine Happ

Christine Happ

Office Manager

Brianna Ringo

Brianna Ringo

Office Support Associate

What We Do

Marketing, Advertising & Communications

The CITL Marketing & Communications Team consults with stakeholders to ideate, develop and deploy multichannel marketing campaigns tailored to your audiences and enrollment goals. We partner with you to establish Slate messaging to nurture prospective students, and ensure that the Registration & Enrollment team has consistent information for students at all stages of the enrollment process. 

Illinois Online

The CITL Marketing and Registration & Enrollment Teams also manage Illinois Online—the aggregate brand for online courses, certificates, degree programs, and Massive Online Open Courses (MOOCs). We lead the Illinois Online marketing and communications efforts to showcase and promote the vast array of online educational opportunities to a wide range of campus, community, and professional audiences. If you have additions or edits to the Illinois Online catalog, please reach out to us. 

Summer and Winter Terms

The Marketing and Registration teams support enrollment in Summer and Winter terms. We manage advertising and outreach campaigns to promote awareness and encourage enrollment, answer visiting students' questions, and process all non-degree registration course requests for these terms.

Non-Degree Registration & Enrollment

We manage myriad strategic and tactical services for non-degree enrollment. Our team maintains the course list of available courses for non-degree students and the corresponding registration portal for students not admitted to degree-seeking programs at Illinois. The team receives and processes student requests year-round, including enrollments, drops, cancellations, and withdrawals. We also provide direct support to academic units on policies and procedures for implementing new non-degree programs. The Registration & Enrollment staff serve as campus resources for non-degree populations, and connect departments across campus for program success. Most importantly, we seek to provide effective student support services by responding to prospective student inquiries and guiding learners through navigating university systems. 

Campus Units Served

Units served: Agricultural Consumer & Environmental Sciences
Applied Health Sciences
Engineering + ACES
Graduate College
Labor & Employment Relations
Liberal Arts & Sciences
Provost's Office
Social Work
Veterinary Medicine

Contact Us

Got a vision? We'll help you make it happen. We can't wait to begin this exciting journey with you and take your programs to new heights!